
Vespa is an Italian line of scooters produced by Piaggio.
Piaggio focused on producing aircraft during World War I. Unfortunately during World War II, their fighter plane plant was demolished by bombing. As a result, the son of Piaggio's founder decided to create a modern and affordable mode of transportation for the masses which eventually lead to the creation of Vespa.
Piaggio focused on producing aircraft during World War I. Unfortunately during World War II, their fighter plane plant was demolished by bombing. As a result, the son of Piaggio's founder decided to create a modern and affordable mode of transportation for the masses which eventually lead to the creation of Vespa.

Through these years, Vespa has consistently produced up-to-date scooters to suit the everchanging tastes of the market yet still keeping their classic shape and style.
Think Vespa is not that common in Singapore... but do know that the founder of Perlini's Silver has one! (Roberto Perlini lives in S'pore)Guess Vespa caters to a niche market?
ReplyDeleteWith classic shape and colours,i think this is an important factor to attract people's interest as well as attention to the products and the brand itself.
ReplyDeleteI didn't quite recognized the brand until I saw the pictures of the scooters. Yes, I agree with wenhui that the classic shape and colours attract people's interest, because that is the factor that captures my attention.
ReplyDeleteThe rise and what keep Vespa going nowadays might be due to the vintage and retro trend that most people are currently undergoing. It is famous for their scooters with flat floorboards and a huge single head light. A combination of simple design and classic colours and definitely one of the treasures of italy.
ReplyDeleteWhat's so good about Vespa is that it is inexpensive and environmentally friendly. It is also safer than the motorcycle and Women wearing skirts would definitely like the pass through leg area design.
ReplyDeleteI thought the name sounds very Indonesian LOL
ReplyDeleteMainly 'cos it's being loved by Singapore's Malay community? :] Got to know about Vespa when I was watching the youtube video on a song about Singapore's Malay community :]
Vespa is not really a common bike in singapore. i can see that this brand have the 70's look which gives a very comfortable feeling while riding on it. it is suitable for all man and women to ride on . the design and colours of it do attract people to get. and is a safer bike on the road then those speeding kinds of bikes
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